Market & customer analysis

On Demand – Market penetration analysis

‘How can someone know anything if they don’t know themselves? Who knows anything then? And what is the value of such unfounded knowledge?’ Socrates was known for his unique approach to knowledge about reality. To deal effectively with your prospects, you first need to know where the strength of your current customers lies. Learn how to grow and gain market share based on a thorough knowledge of your current customer portfolio thanks to the Socrates Analysis.

DIY – Market & customer analysis

See the geographical distribution and detailed analysis of your customer portfolio at a glance:

•Where are the blind spots?
•What is your market penetration per type of company?
•Which part of your customer portfolio is at risk?

With GeoTop, you can automatically select prospects with the same profile as your existing customers.

DIY – MarketAnalyser

Conduct a thorough market analysis of the sector and/or region in which you want to start a business, in which you are already active, or for any other research. You will gain a clear picture of the market and your competition: region, turnover, added value, number of employees, age, financial health, benchmark, etc.

DIY – Salesteam management

Analyze the geographical dispersion of your salesteam. GeoTop is a tool that enables you to easily make geographical analyses of client portfolios. GeoTop provides standard analyses by province or region. It is possible, however, to create your own predefined regions or sets of regions and use them in your geographical analyses

You can define multiple sets of regions, tailored to the different departments (sales, marketing, …) within your company. You can explore boundaries and refine your regional segmentation tuned to your commercial strategy.

Comprehensive market analysis?

Please contact us
and we will be happy to assist you!

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Tagged Marketing