Who is part of your customer base? Are you getting all the potential out of your current customer portfolio? Do you know who is responsible for what turnover? These are all questions you should ask yourself when evaluating and optimising your customer portfolio. Not quite...

A telephone survey or sales pitch? We’ve all been on the phone with a telemarketing office before. They call on behalf of companies with a survey or request to schedule an appointment, but not everyone is keen on that. Have you ever heard of the...